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How To Avoid The Risk Of Peers In Women'S Clothing Stores

2014/7/12 21:07:00 19

Women'S Clothing ShopsPeersRisks

< p > > many a href= "http://sjfzxm.com/news/index_cj.as" > clothing store < /a > is the first venture, because clothing risk is small, investment is not big, easy to complete the primitive accumulation of capital.

But we know that clothing is upgrading rapidly, with many brands and big choices.

If you want to make money, you have to learn how to avoid wearing the same clothes with other clothing shops.

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< p > < strong > clothing store to achieve value-added, the following points need to be done: < /strong > < /p >


< p > < strong > 1. the flow of funds is smooth. < /strong > < /p >


< p > cash flow in clothing industry is relatively slow. Now it is customary to calculate a large capital cycle every 3 months. Operators should break up a lot of small capital cycles from a large capital cycle.

For example, the fast track sales of the best sellers and the spot purchase of some temporary matching products have led to the increase of the efficiency of fund utilization.

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< p > < strong > 2., improve the effective product inventory rate < /strong > < /p >


< p > all the people who run clothes know the fact that clothing business is to make money. The most important thing is that the products that can be sold can be supplied adequately, while the slow-moving products need to be dealt with quickly.

The former is the key to success, and the latter is the cause of failure.

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In P, the best selling styles are often worn on models.

But this style is also the fastest.

When many customers come to buy, they find that they do not have their own number. At this time, you have lost the chance of making profits.

Therefore, what modern marketing emphasizes is not the absolute value of each counter, but the effectiveness of inventory.

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< p > < strong > 3. as far as possible to reduce the store down ratio < /strong > /p >


< p > generally speaking, there will be a floating rate of 5% to 15% for a more strict shopping mall, and this part of the floats will be signed before opening up. Smart businessmen will use various methods to reduce the deduction rate in the contract.

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< p > < strong > 4. shorten the sales cycle of clothing < /strong > < /p >


< p > in many industries, prices have a great relationship with time.

According to the survey, the depreciation rate of computer products is about 0.1% per day, while the clothing industry is even higher, reaching 0.7%.

That is to say, when selling products 10 days in advance, the value of the product will depreciate by 7%, while the gross profit margin will increase to 13%.

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< p > < strong > 5. reduce the initial investment in the shop opening < /strong > /p >


< p > (1) the number of shop assistants is just right.

If the shop's customers are less than the shop assistants, the number of customers on the stage is more than that of the shops.

When the boss is hiring and appointing the shop assistant, the boss tries to make the best of its talents and let each shop assistant maximize its specialty and function. This is an effective way to reduce the cost.

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< p > (2) savings in operating expenses.

To match the rationalization of store operation and the rational use of funds, shop owners should pay close attention to the conservation of various operating costs.

Shop owners should have an entrepreneurial view, clench their teeth, overcome difficulties, and be thrifty and frugal, and spend every penny on the knife edge.

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< p > (3) to increase the turnover per unit area.

To grasp the needs of customers, we can give full play to the composition of the business premises, the combination of the commodity series and the display and display effect of the store performance, and strive to increase the purchase price and increase the number of pactions, so as to improve the business efficiency of the unit area and reduce the unit cost.

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< p > (4) to ensure total profit.

In the light of the adjustment of the overall commodity plan, the collection of commodities, the selection of manufacturers, the emphasis of sales promotion and sales methods should be coordinated with each other, and the main partners should be kept in touch with each other to learn the procurement information.

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< p > to achieve the above mentioned points, the possibility of appreciation of your clothing store is much larger, and manage your storefront to win more room for appreciation.

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